Posted on December 19 2013
Words by Hannah Beaumont-Laurencia.
One of the most exciting things about having my own brand is stocking beautiful stores and ultimately seeing people wearing Beaumont clothes. Dressterior is one of Japan’s most exclusive specialty stores selling the likes of Macintosh and J&M Davidson to name a few. They have been a loyal stockiest of Beaumont Organic since 2009 and as the collection has grown, so has our customer following. It was a pleasure this season to see the Beaumont Organic display they had in store.
The Cadence Faux Fur & Organic Cotton Contrast Sleeve Zip Up Jacket was centre stage with the Kianna Luxury 100% Wool Diamond Stitch Knitted Jumper and our new washed denim pieces merchandised beautifully with the alpaca knits! On the other side of the store they had many other pieces from the AW13 collection including styles such as Yasmin & Yuriko - simply lovely! Here's my favourite display: